Google Plus vs. Places

plusvsplaces

Google makes at least one simple thing very complicated- they don’t tell you exactly how to manage your local business listing for Google map search.

If you own or work for an SMB (small/medium sized business), you may have come across this or may still be confused by it.

In the old days, Google allowed you to add, edit and remove business listings from their Maps search through an interface known as Google Places. This interface actually still exists today. The Google Places interface would allow you to add and edit information about your local business (if you had a physical office location).

However, Google is in the process of phasing out the places interface and forcing all business edits to happen through the Google Plus dashboard. This is sort of the same thing, just with more features. Here’s the rundown:

Plus vs. Places – What’s the Friggin’ Difference?

Places G+
Claim/add/remove maps listing? Yes Yes
Add business category? Yes Yes
Add business hours of operation? Yes Yes
Add business description?
Yes Yes
Has a super-smooth user interface?
No Yes
Is super slow to apply updates to the web?
Yes No
Manage Google+profile content (posts, authorship, etc.)? No Yes
You should use this to manage your Google listings?
Nope Yep

The Winner?

Absolutely never claim your Google listing through Google Places (unless you have 20+ locations or multiple locations but want only 1 G+ page). Head over to the G+ Dashboard and have at it.

2018-01-08T11:18:02+00:00 Search Marketing|

About the Author:

My name is Rick and I've enjoyed building websites and doing digital marketing (as a profession) since 2002. My background is mostly in search, social and email marketing. I specialize in data driven marketing and marketing automation on small and large scale. Reach out anytime!

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