Project Description

Affordable Mineral Makeup has been selling pure, high quality mineral makeup online for 10 years. AMM came to Web Gumption with interest in revamping their current website, implementing a new content management system and automating some of their marketing activities. This was a rush-order project and took only 2 weeks from start to finish.

Website features

  • WordPress content management system
  • WooCommerce shopping cart
  • About 100 products with multiple sizes/variations
  • Email sign-up with timed pop-ups for higher conversions
  • Coupon integration
  • Stripe SSL payment gateway integration
  • Paypal payments
  • Automated product review email requests
  • Google eCommerce Analytics integration
  • Google Adwords campaigns
  • Bing AdCenter campaigns
  • Organic search engine optimization